What if you could go to the market and anything you needed was available? What if any product you could imagine for yourself was made readily available? At Zazzle, both of these possibilities become realities. The company prides itself on being a place that allows one’s inner-creator to come out. Indeed, the Zazzle mission is “to give anyone, anywhere the power to make anything imagineable.” After ten years in business (actually closer to 15, but the website was launched in 2005), Zazzle is a successful operation with an expected $250 million in sales for the 2015 fiscal year, including 45% profit and an annual growth of 25% – a growth that may very well jump to 35% in the coming years. So, what makes Zazzle so successful? The short answer: you.
Started as a family business by Robert Beaver and his two sons, Jeff and Bobby Beaver, the premise of Zazzle is different than other major online retailers such as Ebay or Amazon. While other e-commerce sites are constantly engaged in pricing wars, Zazzle stays out of the fray by producing unique products that cannot be found elsewhere. Since Zazzle’s products are custom made, the possibilities are limitless. It would be like a movie store selling you a movie of a dream you had the other night. In fact, with Zazzle’s cutting edge technology, it wouldn’t be surprising if that were a future possibility.
If you have ever been to a marketplace, you will know that a market is a portion of land upon which many vendors sell their wares. Imagine you want to make something – you get products from one vendor, some from another – and maybe still more from a few other. Imagine that you can choose between a huge variety of the products that you exactly need, and that all these products can be easily personalized to suit your needs and make your ideas come true . This is the concept behind Zazzle and why people enjoy it so much.
What customers want varies day to day – topics trending today (for example: wedding invitations, 2016 elections accessories, and kids’ night lights) may not be trending tomorrow. However, best-sellers on Zazzle include key chains, coffee mugs, and cards (the most popular of which are wedding invitations and thank you cards). Zazzle holds raw materials, works with thousands different designers who create unique designs for their products every day. It’s like nowhere else – so many great ideas, wonderful products and so many happy sellers and customers in one place.
So, join in on the fun! Check out Zazzle.com and get connected to the best marketplace for customizable accessories and gear. Need clothes? Check. Golf balls? Check. Paper plates, notebooks, or customizable candy? Check, check, and check. Zazzle is a company driven by collective imagination – a place where the customer is always right and can watch dreams become reality.